
CLIENT: CLUB 77
INDUSTRY: HOSPITALITY / NIGHTCLUB
LOCATION: DARLINGHURST, NSW
CLIENT: CLUB 77
Case Study:
Reels
Automation
Reducing Social Media Production Time by 95% Through Intelligent Automation
Automated content pipeline that transforms scraped images and video clips into professional social media reels in under 2 minutes, reducing production time by 95% through AI-powered processing and multi-platform optimization.
Overview

The Client

Prominent Sydney nightclub with marketing team spending 8+ hours weekly on manual social media content creation, requiring additional part-time staff to manage the backlog.
If our services is a good fit, start your subscription. Access your project board, and we’ll reach out the same day for a introductory discussion.
The Challenge
Team was manually hunting through hundreds of social media photos/videos, spending 1-2 hours per reel editing in Premiere Pro with motion graphics and color grading, then manually posting across multiple platforms.
The Solution
elegram bot that automatically scrapes 10 photos + 6 videos from existing social accounts, processes everything through dynamic branded templates in under 2 minutes, and publishes professional 45-second reels directly to Instagram and Facebook with optional manual approval.
The Tech
Telegram Bot API for user interface

Make.com for workflow orchestration

Creatomate for dynamic video processing

Meta Graph API for direct programatic social publishing
User Flow
1
Telegram Bot Interface
Team member initiates a simple bot command to launch the automation UI
Bot prompts user for reel title input
Next the bot will prompt for images and videos from the users phone gallery
Bot has been trained to reject duplicate uploads
2
Make.com Automation Engine
Receives structured data from Telegram bot
Orchestrates the entire processing workflow
Handles error management and retry logic
Triggers Creatomate processing automatically
3
Creatomate Dynamic Processing
Professional template library designed with the club branding
Automatic content arrangement and timing optimization
Dynamic video generation with motion graphics
Real-time rendering of 45-second social-ready reels
4
Programatic Social Media Posting
Meta Graph API integration for instant posting
Platform-specific optimization (Instagram Reels, Facebook, etc.)
Optional manual review before auto-posting- Complete content-to-publication








We are suitable for
Because we can solve the challenges that other companies can't reach
Small business
Looking to streamline operations and enhance customer engagement? Our tailored AI solutions can help you optimize processes, improve decision-making, and drive growth. Let us empower your small business to compete more effectively in today’s market.
AI automation
Active products
Add AI features
Already have an impressive, cutting-edge product? Let’s take it further. We’ll add powerful AI features to automate tasks, improve user engagement, and boost overall efficiency, making your business more effective.
Startups
AI product from scratch
Got a revolutionary AI idea? With our expertise in helping startups, we’ll turn your concept into a scalable MVP ready for future success. Together, we’ll strike the perfect balance between innovation and productivity.
Pricing
One monthly fee, no surprises. Simple pricing with no hidden costs, just ongoing AI automation support when you need it.
○
Up to 2 projects at a time
○
2-3 leading experts
○
All services with limited code development
○
Up to 45 min./week for calls
○
Support on a first-come, first-served basis
○
Monthly analytics report
○
Slack + Asana ticketing system
○
Pause or cancel anytime

○
Up to 6 projects at a time
○
Entire team
○
All services without limits
○
Up to 120 min./week for calls
○
Priority support in a way handy for you
○
Weekly analytics report
○
Slack + Asana ticketing system
○
Pause or cancel anytime
Custom offer
Want fix pricing? Tell us more about you project
Workflow
Some of our Best success stories. We invest a lot of resources and effort in our clients' projects because we want them to succeed.
Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling
Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling

Make.com Automation Engine
Receives structured data from Telegram bot
Orchestrates the entire processing workflow
Handles error management and retry logic
Bot has been trained to reject duplicate uploads

Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling
Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling

Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling
Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling

...and more than
100+
completed projects
Team
Each member of our team has a strong tech knowledge, with our principal focus on the triumph of our customers' businesses
FAQ
Do you have more questions? We have prepared some answers for you. But if you need more, just Book a call or mail us hey@sanny.ai
How does the monthly subscription model work?
How does the monthly subscription model work?
How does the 100% money-back guarantee work?
How does the 100% money-back guarantee work?
What is business process automation, and how can it benefit my company?
What is business process automation, and how can it benefit my company?
How does Sanny AI integrate AI into my company's existing data systems?
How does Sanny AI integrate AI into my company's existing data systems?
Can Sanny AI develop custom AI-powered apps for my business?
Can Sanny AI develop custom AI-powered apps for my business?
Do you offer consultations to identify the best AI solutions for my business?
Do you offer consultations to identify the best AI solutions for my business?
What kind of ongoing support does Sanny AI provide after project delivery?
What kind of ongoing support does Sanny AI provide after project delivery?
Still not sure?
Contact us to learn more about Sanny AI Automation Agency and figure out how your team can change the way they work with AI

CLIENT: CLUB 77
INDUSTRY: HOSPITALITY / NIGHTCLUB
LOCATION: DARLINGHURST, NSW
CLIENT: CLUB 77
Case Study:
Reels Auto-mation
We'll pump your company with AI. As a leading AI automation agency with 99 years of experience, we deliver top results.
Automated content pipeline that transforms scraped images and video clips into professional social media reels in under 2 minutes, reducing production time by 95% through AI-powered processing and multi-platform optimization.
Overview

The Client

Prominent Sydney nightclub with marketing team spending 8+ hours weekly on manual social media content creation, requiring additional part-time staff to manage the backlog.
The Challenge
Team was manually hunting through hundreds of social media photos/videos, spending 1-2 hours per reel editing in Premiere Pro with motion graphics and color grading, then manually posting across multiple platforms.
The Solution
elegram bot that automatically scrapes 10 photos + 6 videos from existing social accounts, processes everything through dynamic branded templates in under 2 minutes, and publishes professional 45-second reels directly to Instagram and Facebook with optional manual approval.
The Tech
Telegram Bot API for user interface

Make.com for workflow orchestration

Creatomate for dynamic video processing

Meta Graph API for direct programatic social publishing
User Flow
1
Telegram Bot Interface
Team member initiates a simple bot command to launch the automation UI
Bot prompts user for reel title input
Next the bot will prompt for images and videos from the users phone gallery
Bot has been trained to reject duplicate uploads
2
Make.com Automation Engine
Receives structured data from Telegram bot
Orchestrates the entire processing workflow
Handles error management and retry logic
Triggers Creatomate processing automatically
3
Creatomate Dynamic Processing
Professional template library designed with the club branding
Automatic content arrangement and timing optimization
Dynamic video generation with motion graphics
Real-time rendering of 45-second social-ready reels
4
Programatic Social Media Posting
Meta Graph API integration for instant posting
Platform-specific optimization (Instagram Reels, Facebook, etc.)
Optional manual review before auto-posting- Complete content-to-publication




We are suitable for
Because we can solve the challenges that other companies can't reach
Small business
Looking to streamline operations and enhance customer engagement? Our tailored AI solutions can help you optimize processes, improve decision-making, and drive growth. Let us empower your small business to compete more effectively in today’s market.
AI automation
Active products
Add AI features
Already have an impressive, cutting-edge product? Let’s take it further. We’ll add powerful AI features to automate tasks, improve user engagement, and boost overall efficiency, making your business more effective.
Startups
AI product from scratch
Got a revolutionary AI idea? With our expertise in helping startups, we’ll turn your concept into a scalable MVP ready for future success. Together, we’ll strike the perfect balance between innovation and productivity.
Pricing
One monthly fee, no surprises. Simple pricing with no hidden costs, just ongoing AI automation support when you need it.
Starter
3 899 USD
per month
○
Up to 2 projects at a time
○
2-3 leading experts
○
All services with limited code development
○
Up to 45 min./week for calls
○
Support on a first-come, first-served basis
○
Monthly analytics report
○
Slack + Asana ticketing system
○
Pause or cancel anytime

Master
13 899 USD
per month
○
Up to 6 projects at a time
○
Entire team
○
All services without limits
○
Up to 120 min./week for calls
○
Priority support in a way handy for you
○
Weekly analytics report
○
Slack + Asana ticketing system
○
Pause or cancel anytime
Custom offer
Want fix pricing? Tell us more about you project
or mail us at
Workflow
Some of our Best success stories. We invest a lot of resources and effort in our clients' projects because we want them to succeed.
Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling

Make.com Automation Engine
Receives structured data from Telegram bot
Orchestrates the entire processing workflow
Handles error management and retry logic
Bot has been trained to reject duplicate uploads

Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling

Integration Architecture
Input: Make.com workflow triggers
Processing: Multi-API data aggregation and AI analysis
Output: Google Sheets with structured investment data
Monitoring: Real-time operation tracking and error handling

...and more than
100+
completed projects
Team
Each member of our team has a strong tech knowledge, with our principal focus on the triumph of our customers' businesses
FAQ
Do you have more questions? We have prepared some answers for you. But if you need more, just Book a call or mail us hey@sanny.ai
How does the monthly subscription model work?
How does the 100% money-back guarantee work?
What is business process automation, and how can it benefit my company?
How does Sanny AI integrate AI into my company's existing data systems?
Can Sanny AI develop custom AI-powered apps for my business?
Do you offer consultations to identify the best AI solutions for my business?
What kind of ongoing support does Sanny AI provide after project delivery?
Still not sure?
Contact us to learn more about Sanny AI Automation Agency and figure out how your team can change the way they work with AI
or mail us at