Challenge
Opening Statement
The Solution
Browser Automation
Partnership
Work Together
Challenge
Opening Statement
The Solution
Browser Automation
Partnership
Work Together
Challenge
Opening Statement
The Solution
Browser Automation
Partnership
Work Together
YOUR PROCESS WORKS, BUT WHAT IF IT COULD WORK WITHOUT YOU?
Discover where automation can multiply your team's impact—without disrupting what's already working well
YOUR PROCESS WORKS, BUT WHAT IF IT COULD WORK WITHOUT YOU?
Discover where automation can multiply your team's impact—without disrupting what's already working well
YOUR PROCESS WORKS, BUT WHAT IF IT COULD WORK WITHOUT YOU?
Discover where automation can multiply your team's impact—without disrupting what's already working well
ENGINEERING REALITY, NOT SALES PITCH
Standard automation tools cannot connect to proprietary booking software without an API. This is not a preference—it’s a fundamental technical fact, confirmed by both research and engineering best practices.
Undr Ctrl's creative scheduling demands cannot be met by current off-the-shelf platforms. Manual operations persist despite market options, not for lack of effort but because of this insurmountable incompatibility.
My goal: to empower your team with intelligent, owned automation—fully tailored to your unique context and constraints, not simply another generic product.
ENGINEERING REALITY, NOT SALES PITCH
Standard automation tools cannot connect to proprietary booking software without an API. This is not a preference—it’s a fundamental technical fact, confirmed by both research and engineering best practices.
Undr Ctrl's creative scheduling demands cannot be met by current off-the-shelf platforms. Manual operations persist despite market options, not for lack of effort but because of this insurmountable incompatibility.
My goal: to empower your team with intelligent, owned automation—fully tailored to your unique context and constraints, not simply another generic product.
ENGINEERING REALITY, NOT SALES PITCH
Standard automation tools cannot connect to proprietary booking software without an API. This is not a preference—it’s a fundamental technical fact, confirmed by both research and engineering best practices.
Undr Ctrl's creative scheduling demands cannot be met by current off-the-shelf platforms. Manual operations persist despite market options, not for lack of effort but because of this insurmountable incompatibility.
My goal: to empower your team with intelligent, owned automation—fully tailored to your unique context and constraints, not simply another generic product.
GENERIC AI PLATFORM
✅ Quick setup (days)
✅ No coding required
✅ Pre-built templates
✅ Regular updates
❌ Cannot integrate with Surreal (no API)
❌ $500+/month forever
❌ Generic workflows don’t match your rules
❌ Per-action charges eat budget
❌ Can’t handle complex DJ scheduling
❌ Vendor lock-in
CUSTOM SOLUTION
✅ Direct browser control of Surreal
✅ Perfect fit for your workflow
✅ Unlimited operations included
✅ You own the technology
✅ Handles complex scheduling logic
✅ Scales infinitely with growth
✅ AI assists or automates
❌ Initial development time
❌ Higher upfront investment
❌ Requires maintenance updates
WHY GENERIC AUTOMATION FAILS
No API? No bridge. Attempting to connect standard SaaS automation platforms would be like plugging a USB into an audio jack—technically incompatible, no matter the effort spent.
Your proprietary software’s architecture means only custom browser automation—mimicking human interaction—can deliver workflow transformation without re-platforming.
WHY GENERIC AUTOMATION FAILS
No API? No bridge. Attempting to connect standard SaaS automation platforms would be like plugging a USB into an audio jack—technically incompatible, no matter the effort spent.
Your proprietary software’s architecture means only custom browser automation—mimicking human interaction—can deliver workflow transformation without re-platforming.
WHY GENERIC AUTOMATION FAILS
No API? No bridge. Attempting to connect standard SaaS automation platforms would be like plugging a USB into an audio jack—technically incompatible, no matter the effort spent.
Your proprietary software’s architecture means only custom browser automation—mimicking human interaction—can deliver workflow transformation without re-platforming.
Empower your team with intelligent, owned automation—fully tailored to your unique context and constraints, not simply another generic product.
Empower your team with intelligent, owned automation—fully tailored to your unique context and constraints, not simply another generic product.
Automated Control
Playwright browser automation Controls your booking software Works 24/7 without errors
Smart Processing
Python + AI decision engine Learns your booking patterns Prevents double bookings
Secure Platform
Cloud infrastructure encrypted data storage 99.9% uptime guarantee
Elegance, not workaround
Playwright browser automation Controls your booking software Works 24/7 without errors
Smart Processing
Python + AI decision engine Learns your booking patterns Prevents double bookings
Secure Platform
Cloud infrastructure encrypted data storage 99.9% uptime guarantee
Automated Control
Playwright browser automation Controls your booking software Works 24/7 without errors
Smart Processing
Python + AI decision engine Learns your booking patterns Prevents double bookings
Secure Platform
Cloud infrastructure encrypted data storage 99.9% uptime guarantee
EVALUATING OPTIONS—OBJECTIVELY
Generic: API-required, endless subscription cost, no system access, limited customization, software rental model.
Custom: One-time build, targeted maintenance, customized for your workflows, direct interaction with Surreal, asset you own.
Key: Only custom automation truly interfaces with your unique systems in a way that delivers operational transformation.
EVALUATING OPTIONS—OBJECTIVELY
Generic: API-required, endless subscription cost, no system access, limited customization, software rental model.
Custom: One-time build, targeted maintenance, customized for your workflows, direct interaction with Surreal, asset you own.
Key: Only custom automation truly interfaces with your unique systems in a way that delivers operational transformation.
EVALUATING OPTIONS—OBJECTIVELY
Generic: API-required, endless subscription cost, no system access, limited customization, software rental model.
Custom: One-time build, targeted maintenance, customized for your workflows, direct interaction with Surreal, asset you own.
Key: Only custom automation truly interfaces with your unique systems in a way that delivers operational transformation.
Advisory Mode.
AI suggests—your team decides. Puts creative control in the operators’ hands.
Automated Mode.
For routine operations—automation executes bookings, freeing focus for complex tasks.
Flexible Adoption.
Switch modes as team comfort evolves; start hands-on, move to hands-free as trust grows.
Advisory Mode.
AI suggests—your team decides. Puts creative control in the operators’ hands.
Automated Mode.
For routine operations—automation executes bookings, freeing focus for complex tasks.
Flexible Adoption.
Switch modes as team comfort evolves; start hands-on, move to hands-free as trust grows.
Advisory Mode.
AI suggests—your team decides. Puts creative control in the operators’ hands.
Automated Mode.
For routine operations—automation executes bookings, freeing focus for complex tasks.
Flexible Adoption.
Switch modes as team comfort evolves; start hands-on, move to hands-free as trust grows.
Rapid Proof of Concept.
Initial pilot for 2-3 venues delivered in weeks—not months.
Collaborative Refinement.
Incorporate feedback from your team and real data to fine-tune performance.
Deploy At Scale.
Full rollout to all venues, supported by robust change management.
Rapid Proof of Concept.
Initial pilot for 2-3 venues delivered in weeks—not months.
Collaborative Refinement.
Incorporate feedback from your team and real data to fine-tune performance.
Deploy At Scale.
Full rollout to all venues, supported by robust change management.
Rapid Proof of Concept.
Initial pilot for 2-3 venues delivered in weeks—not months.
Collaborative Refinement.
Incorporate feedback from your team and real data to fine-tune performance.
Deploy At Scale.
Full rollout to all venues, supported by robust change management.
10+
Venues Scaled
<6
Weeks Full Rollout
100%
Ownership
10+
Venues Scaled
<6
Weeks Full Rollout
100%
Ownership
10+
Venues Scaled
<6
Weeks Full Rollout
100%
Ownership
COLLABORATIVE PARTNERSHIP PROPOSITION
I propose not a vendor relationship, but a technology partnership, dedicated to supporting and evolving your custom solution alongside your operational needs.
Next step: Collaborative proof of concept. Let’s build the foundation together—bringing your vision for coordinated, efficient, creative booking to life.
OPERATIONAL INTELLIGENCE, READY
Monitor booking efficiency, spot conflicts before they happen, and optimize performance per-venue. Configurable dashboard delivers actionable insights to both operators and management.
Success is measured by fewer manual interventions, reduced conflicts, and streamlined talent scheduling across all venues.
Why can't we use standard AI platforms like Zapier or Make?
Your booking software doesn't have an API, which is the connection point these platforms require. Without it, they literally cannot access your system. Our custom solution uses browser automation to control your software directly—like a skilled user, but automated.
How does browser automation actually work?
Think of it as a digital assistant that controls your booking software exactly as your team does—clicking buttons, filling forms, reading information. It operates 24/7 through the browser interface, eliminating manual tasks while maintaining complete accuracy.
Do we lose control over our booking decisions?
No. You choose the level of automation. Start with Advisory Mode where AI suggests and you approve every booking. When comfortable, enable automation for routine tasks while keeping full override control. You can adjust or disable automation instantly.
Why can't we use standard AI platforms like Zapier or Make?
Your booking software doesn't have an API, which is the connection point these platforms require. Without it, they literally cannot access your system. Our custom solution uses browser automation to control your software directly—like a skilled user, but automated.
How does browser automation actually work?
Think of it as a digital assistant that controls your booking software exactly as your team does—clicking buttons, filling forms, reading information. It operates 24/7 through the browser interface, eliminating manual tasks while maintaining complete accuracy.
Do we lose control over our booking decisions?
No. You choose the level of automation. Start with Advisory Mode where AI suggests and you approve every booking. When comfortable, enable automation for routine tasks while keeping full override control. You can adjust or disable automation instantly.
Why can't we use standard AI platforms like Zapier or Make?
Your booking software doesn't have an API, which is the connection point these platforms require. Without it, they literally cannot access your system. Our custom solution uses browser automation to control your software directly—like a skilled user, but automated.
How does browser automation actually work?
Think of it as a digital assistant that controls your booking software exactly as your team does—clicking buttons, filling forms, reading information. It operates 24/7 through the browser interface, eliminating manual tasks while maintaining complete accuracy.
Do we lose control over our booking decisions?
No. You choose the level of automation. Start with Advisory Mode where AI suggests and you approve every booking. When comfortable, enable automation for routine tasks while keeping full override control. You can adjust or disable automation instantly.
Proposal
Challenge
Solution
Metrics
Approach
Technical Analysis
Workflow
Investment
About
Expertise
Team
Contact
Proposal
Challenge
Solution
Metrics
Approach
Technical Analysis
Workflow
Investment
About
Expertise
Team
Contact
Proposal
Challenge
Solution
Metrics
Approach
Technical Analysis
Workflow
Investment
About
Expertise
Team
Contact